Singapore's Ideal Employers 2012

The results of the Singaporean Student Survey reveal how students perceive organizations as employers in Singapore. The research functions as a basis for decision-making when choosing target groups, messages and channels for future employer branding campaigns, and as a control instrument for measuring the appeal an organization has over its specific target groups.

Fast Facts About Our Research - Singapore

The rankings below reveal how attractive an employer is amongst students, and indicates a company’s position in relation to other ideal employers in the recruitment market. The rankings enable employers to track and set targets for measuring their level of employer attractiveness.

Number of participants:  2,262 
Number of universities targeted: 4 leading academic institutions
Number of employer evaluations: 7,216
Field period: November 2011 to May 2012

Students are targeted separately according to their main field of study. From the drop-down window below, please select the field of study which is of interest to you.